Digital products may be scalable, but physical products offer a different kind of magic. This session explores why tangible goods still hold massive value in business—whether you’re in retail, B2B manufacturing, or direct-to-consumer.
We’ll look at how physical design, packaging, and offline customer experiences can create emotional connections with your audience. Topics include sensory branding, product sampling strategies at live events, and how to use physical goods to differentiate yourself in a saturated digital marketplace.
You’ll hear success stories from brands that built cult followings through unforgettable unboxing experiences, live demonstrations, and in-store presence. Whether you sell beauty products or industrial tools, this talk will make you rethink what “value” really means when your customers can touch it.
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